Holidays like Tet always bring good business opportunities for restaurants and cafes. However, the decision to apply the strategy of increasing service fees on this occasion may be controversial. Before deciding, we need to consider both the benefits as well as the negative aspects that this may bring. The article below will carefully analyze the benefits and things to keep in mind when increasing service prices on Tet holiday.
Increase revenue: Tet is often a time when people tend to spend more on culinary and entertainment experiences. Taking advantage of this opportunity by increasing prices can help increase the global revenue of restaurants and cafes.
Promote service quality: Price increases can be accompanied by improvements in service quality, including upgrading space, drink quality and more dedicated service to create a better experience for guests. row.
Reward employees: Employees are the ones who have to work during the holidays, increasing service fees can be a way to compensate them for sacrificing time with their families.
Customer reaction: Customers may be dissatisfied if a price increase is not announced in advance, which can cause loss of trust and affect the image of the restaurant or cafe.
Transparency and information: Make sure that price increases are clearly announced in advance, possibly through banners, announcements on the website or through social media channels to avoid surprises or negative reactions from customers. customer side.
Reasonable price increase strategy: Determine a reasonable price increase strategy, whether it is increasing the price of drinks or special services, in a fair and transparent manner.
The decision to apply the strategy of increasing service fees on Tet holiday needs to be based on careful consideration between business benefits and customer experience. Price increase policies need to be implemented carefully and transparently so as not to affect customer trust and experience.
